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This site has the following in the homepage, "Natural alternatives and education for the health and wellness of all women." We noticed that the web site also stated " Developed in collaboration with obgyn physicians." It also stated " 100 guaranteed or money back. Free shipping on all orders! And vaginal infections Simple Balance with Prebiotic. Please Check back often as we bloom ourselves to offer a broader selection to meet every womans needs. Latest from the Bloom Library. Soy Isoflavones For Menopause Symptoms. Balance your pH naturally! Learn m." The header had Enthusiast as the highest ranking keyword. It was followed by hobby, hobbyist, and fanatic which isn't as ranked as highly as Enthusiast. The next words the site uses is photographer. photography was also included and might not be understood by search parsers.